The processing of your data serves various purposes:
- Necessary cookies are absolutely necessary for the core operation of the site and enable, for example, security-related functionalities.
- Statistics cookies allow us to analyze our performance in order to provide you with a better online experience and to evaluate the efficiency of our campaigns.
- Comfort cookies allow you to access a tailored experience on our website with usage-based offers and support.
- Finally, personalization cookies are placed by us as the website operator and/or third party companies that process your data to create audience lists to deliver targeted advertising on social media and the web.
The website offers in the integrated BLOG the possibility to share content with Facebook and Twitter. The content in our BLOG page is shared with the social networks such as Facebook, Twitter & Co. in a privacy-compliant manner. The BLOG function does not use embedded elements of the social media vendors, but the BLOG function of our website establishes direct contact between the social media networks and the users only when the user actively clicks on one of the associated buttons. The click on the button constitutes consent within the meaning of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. This consent can be revoked at any time with effect for the future. An automatic transfer of user data to the operators of these platforms does not take place through this procedure. If the user is logged into one of the social networks, an information window appears when using the social media elements of Facebook, Twitter & Co. in which the user can confirm the content before sending. The use of the redirection integrated in the BLOG takes place in order to obtain the legally required consents for the use of certain technologies. The legal basis for this is Art. 6 para. 1 lit. c GDPR.
These cookies are necessary to run the core functionalities of this website, e.g. security related functions.
In order to continuously improve our website, we anonymously track data for statistical and analytical purposes. With these cookies we can , for example, track the number of visits or the impact of specific pages of our web presence and therefore optimize our content. With the help of these cookies we can, for example:
- Determine the number of visitors and the effect of certain pages of our website and optimize our content.
- Evaluation of the most successful marketing channels.
- Analyzing aggregated data about website usage to better understand our customers. Creation of random identifiers to share with partners.
We use these cookies to make the site easier for you to use. In addition, this type of cookie also allows us to detect whether you want to stay logged in to your profile, in order to provide you with our services more quickly when you visit our site again. Saving your preferences from previous visits, collecting user feedback to improve our site, and gathering your interests to provide tailored content and offers are achieved through the use of these cookies.
These cookies are used to display personalized content matching your interests:
- Increase the relevance of online and social advertising to you.
- Identifying groups of customers that we will target repeatedly for specific products.
- Sharing data with our advertising and social media partners via their third-party cookies to match your interests.
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